Covering ground similar to that in 12 Most Important Business Books like “Positioning” and “Blue Ocean Strategy” – though, as you’d expect, in a differentiated way – Youngme Moon’s “Different: Escaping the Competitive Herd” is one great read and one that can help you answer those questions for yourself. Richard Feynman’s “Surely You’re Joking, Mr. Feynman!” is another. Robert Greene does not write easy books. Instead of matching our competitors, we should do the opposite. Every few years a book—through a combination of the author’s unique voice, storytelling ability, wit, and insight—simply breaks the mold. Moon has received the Student Association Faculty Award for teaching excellence on multiple occasions. Youngme Moon is the Donald K. David Professor of Business Administra-tion in the General Management unit at the Harvard Business School. They are reductive in the way that subway maps are reductive; the elimination of unnecessary information creates a kind of conceptual isolation that is functionally efficient to the extreme.”, “When I was in college, I remember reading a book by the Nobel Prize–winning physicist Richard Feynman, entitled Surely You’re Joking, Mr. Feynman! And in the process, we will miss a lot.”, “Difference is deviance. 1 Star - I hated it 2 Stars - I didn't like it 3 Stars - It was OK 4 Stars - I liked it 5 Stars - I loved it. Meditations Marcus Aurelius . Different. Youngme Moon identifies the outliers, the mavericks, the iconoclasts the players who have thoughtfully rejected orthodoxy in favor of an approach that is more adventurous. Moon has received the Student Association Faculty Award for teaching excellence on multiple occasions. So when I finished the 750 page biography of Warren Buffet that I’d been reading for half a year, I bought it. Youngme Moon is the Donald K. David Professor at Harvard Business School (HBS). Some are even “hostile,” almost daring you to buy what they are selling. Sep 06, 2011 Dr. Moon’s research focuses on innovative consumer-marketing strategies, and her work has been published widely, including in Harvard Business Review. Garrison's NCLEX Tutoring - YouTube The letter "A" in a dream can symbolize your desire for recognition and accomplishment as in getting an 'A' on a test, or being A number one. Youngme Moon is the Donald K. David Professor of Business Administration at Harvard Business School. The minute we choose to measure something, we are essentially choosing to aspire to it. A metric, in other words, creates a pointer in a particular direction. Youngme Moon is the Donald K. David Professor at Harvard Business School (HBS). Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. The book is published by Crown Business. once the pointer is created, it is only a matter of time before competitors herd in the direction of that pointer. ... as their efforts to outdo one another have pushed them into a dizzying herd of indistinct options. He emailed me back and recommended a book that he felt had shaped his approach to business. Harvard Business School professor Youngme Moon has emerged as one of the world’s compelling voices on the future of strategy, competition. And once the pointer is created, it is only a matter of time before competitors herd in the direction of that pointer.”, “Another way to say this is to say that a competitive metric, any competitive metric, tends to bring out the herd in us. Bill Bryson’s A Walk in the Woods is one example. https://www.nateliason.com › notes › different-youngme-moon Please try again later. Be Different (and better) to stand out and succeed. In Different, Youngme Moon tells us through stories (mainly based on her own Harvard case studies and personal experience) why that is completely wrong. ― Youngme Moon, Different. It was Different: Escaping the Competitive Herd by Youngme Moon. Youngme Moon identifies the outliers, the mavericks, the iconoclasts—the players who have thoughtfully rejected orthodoxy in favor of an approach that is more adventurous. [(Different: Escaping the Competitive Herd )] [Author: Youngme Moon] [Sep-2011]: Youngme Moon: 8601407076067: Books - Amazon.ca If there is one strain of conventional wisdom pervading every company in every industry, it’s the absolute importance of “competing like crazy.” Youngme Moon’s message is simply “Get off this treadmill that’s taking you nowhere. Professor Moon's research sits at the intersection of strategy, branding innovation, and culture, with a particular focus on youth and the digital economy. ISBN-10: 0307460851 In the cases I write, the objective is often different: It is to remystify the obvious, to make students uneasy with the things they assume to be true. ISBN: 9780307460851. … Youngme Moon is the Donald K. David Professor at Harvard Business School. For more information, visit youngmemoon.com. non-fiction. Different: Escaping the Competitive Herd 1. Of course, whether or not you’re impressed by her claim depends on whether you’ve ever read one yourself. Stigmergy - Wikipedia 1. Check out this great listen on Audible.ca. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here. Because intuitively you understand that excellence on any extreme almost always involves a trade-off.”, “Negative trade-offs are not only a marker of excellence, they are a marker of differentiation. Buy. by Youngme Moon. Because … Different provides a highly original perspective on what it means to offer something that is meaningfully different--different in a manner that is both fundamental and comprehensive. Now comes Youngme Moon’s Different, a book for “people who don’t read business books.” Actually, it’s more like a personal conversation with a friend who has thought deeply about how the world works … and who gets you to see that world in a completely new light. Share to Twitter … Difference is permutation. Because to stand out you must become the exception, not the rule. A Frappuccino is a Frappuccino because it’s sold at Starbucks and priced accordingly; sold anywhere else, it’d have to be considered a caffeinated milkshake. To stand out and succeed pointer in a particular direction in fact, almost every success of... 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